A personal branding expert, Robin Fisher Roffer, in her new book Your No Fear Career, explains the techniques needed to understand yourself so that your career is enjoyable, fulfilling and exciting. Through the use of short blog-like discussions, Roffer outlines for the reader the ideas that will make everyone successful and teach you how to lead. She identifies the issues that we all face at any job, and helps you figure out how to handle the most recalcitrant problems. She makes you ask yourself the tough questions, and discusses the most important point: how to take charge of your own destiny.
Whether she is teaching you how to delve into your own positive instincts, figure out how to get over past mistakes, or recognize just when you need that career break, Roffer’s goal is to enable each of us to harness our potential. Moreover, throughout the book there are a series of queries, called “Self Questions,” where she has you take her information and apply it to your own life. She forces you to dig deep inside yourself, so that you you take a long hard look at your life. You need to figure out who you are, and where you want to go. She helps you understand what exactly interests you, and how to turn that passion into a future. Her goal is to get you moving forward instead of stagnating, or falling behind.
From telling you how to present yourself, figuring out what to wear, how to deal with people (including work bullies), and making sure that you and not others are in control of your reputation, Roffer gives the reader the full benefit of decades worth of experience helping executives launch, or relaunch, their own products and careers. She gives you the tools needed to change for the better, and to make certain that who you present to the world is exactly who you are, and how you want to be seen.
This book is now available.